At Ajans360, we understand that the success of a website is not limited to content and visuals alone. Technical SEO is the entirety of infrastructural improvements that enable search engines to properly crawl and understand your site. Users’ ability to easily find the information they are looking for begins with search engines indexing your site correctly. This directly depends on the effective implementation of technical SEO.
Invisible but significant issues such as crawl errors, slow site speed, mobile incompatibility, or poorly structured data negatively impact the user experience and can directly lower search engine rankings. Technical SEO removes these obstacles, making your site faster, more understandable, and more secure.
The importance of technical criteria in Google‘s algorithms, in particular, is increasing day by day. Criteria such as page load time, mobile performance, and Core Web Vitals scores have become indispensable for any site aiming to rank higher. That’s why at Ajans360, we view technical SEO as the skeletal system of websites and build all our optimization efforts on this solid foundation.
Ajans360’s experienced Technical SEO team follows a systematic process to optimize your website’s infrastructure according to search engine criteria. Technical elements such as site speed, mobile compatibility, indexing issues, broken links, sitemaps, and structured data are analyzed in detail. Measurable results are targeted at every stage, and strategies are implemented to increase your site’s visibility and ensure long-term performance.
Crawling and Access Optimization We optimize your sitemap, robots.txt, and site architecture to ensure search engines can crawl your site without issues; we remove access barriers.
GSC Data Analysis We analyze crawl budget and indexing errors using Google Search Console data and address performance losses with targeted interventions.
Structured Data (Schema) We implement special schema markups (Rich Snippets) to help search engines understand your content, making you stand out more in search results.
Speed and Core Web Vitals We optimize your site speed based on mobile-first indexing and Core Web Vitals (LCP, FID, CLS) metrics to elevate the user experience.
Security and SSL We transform your site into a reliable source for both users and search engines by integrating HTTPS/SSL and closing security vulnerabilities.
Regular Technical Audits We scan your site at regular intervals to instantly detect and resolve broken links, redirect errors, and technical issues.
Specifically, with Screaming Frog, we simulate how search engine bots crawl your site and examine all your pages in detail. Every detail, from broken links to redirection errors, and from metadata to heading hierarchy, is reviewed. Thanks to SE Ranking, we analyze not only your site’s current status but also your competitors in depth. We determine which keywords you can gain a competitive advantage in and shape your strategy accordingly.
With Sitechecker, we keep your site under constant surveillance and take quick action by identifying instantaneous technical errors, deficiencies, or compatibility issues. In this way, we prevent seemingly small errors from turning into significant traffic losses. On the performance side, PageSpeed Insights comes into play; it measures your site’s loading speed and user experience on mobile and desktop devices, offering recommendations for speed optimization.
When all the data obtained from these tools are brought together, we clearly reveal not only technical deficiencies but also opportunity areas. Thus, your site becomes both user-friendly and a strong structure for search engines.
Through analysis of server logs, we can see in detail not only user behavior but also how search engine bots approach your site. We clearly identify which pages bots spend more time on, which URLs they repeatedly crawl, and where they experience delays or errors. These analyses help us understand how your crawl budget is being used.
Based on the data we collect, we implement technical adjustments to help bots crawl your site faster, more efficiently, and more comprehensively. By eliminating issues such as unnecessary redirects, access errors, or pages that consume too many resources, we strengthen both your site’s technical health and its search engine performance. This enables Google and other search engines to crawl your site more effectively and index your pages faster.
Ajans360 places great importance on redirect management.
The right redirect strategies play a critical role in the healthy functioning of a website. In this context, we minimize 404 errors that negatively impact user experience and cause search engines to misjudge the site. To avoid losing traffic to broken or incorrect pages, we ensure that authority value is preserved with properly configured 301 redirects. This way, users can access the content they are looking for without any problems, and the link power that is valuable for SEO is not lost.
We also correctly implement canonical tags to eliminate duplicate content issues and send a clear signal to search engines. This prevents the same content from being indexed on different URLs, ensuring your site has a more organized and stronger authority in the eyes of search engines.
In short, at Ajans360, we improve user experience and permanently strengthen SEO performance through redirect management.
Every technical error is a potential loss. Broken links drive users away, while duplicate content can lower SEO rankings. At Ajans360, we identify all these errors and provide sustainable solutions.
We optimize your robots.txt and sitemap.xml files to ensure search engines crawl your site correctly. We fix incorrect blocks and ensure important pages are visible.
Ajans360 works with its technical team to optimize render-blocking resources, minify CSS and JavaScript, and determine the correct loading order to improve page performance.
Mobile performance is no longer a choice, it’s a necessity. Google prioritizes mobile experience in its ranking algorithms. Therefore:
The benefits of technical SEO can be observed in concrete terms. As a result of our work at Ajans360:
Up to a 50% increase in site loading speeds,
Up to a 30% decrease in bounce rates,
Upward movement in keyword rankings,
Increased search engine crawl frequency,
More indexed pages.
In other words, technical SEO provides high added value not only in terms of infrastructure but also in terms of conversion and traffic growth.
The performance of on-site and off-site SEO largely depends on the technical SEO infrastructure. Because:
On-site optimization works better in a structure free of technical errors.
Pages linked to by off-site links gain higher authority when they load quickly and without issues.
As crawlability increases, you get a quicker return on your off-site SEO investments.
At Ajans360, we ensure you get maximum efficiency by running all SEO services in an integrated manner.
At Ajans360, we don’t just provide an analysis report; we manage the process with a holistic approach, bringing together our teams of software developers, SEO specialists, and designers to work collaboratively.
We provide project-specific process-based reporting for every project.
We produce permanent solutions and do not waste time with temporary fixes.
By building a long-term and sustainable technical structure, we guarantee not only today but also tomorrow.
Mobile performance is no longer a choice, it’s a necessity. Google prioritizes mobile experience in its ranking algorithms. Therefore:
Measures how long it takes for the largest element on the page to load. We optimize visuals and server configurations to improve this.
This is the time elapsed until the user’s first interaction. We reduce this value by delaying the JS loading.
This is the shifting of elements when the page loads. We minimize this value by fixing the design codes.
As Ajans360, we typically begin reporting changes in Google scans within the first 2-3 weeks.
It is one of Google’s ranking criteria. We optimize page load speeds to improve both user experience and rankings.
No. At Ajans360, our SEO experts and software team work together to provide both technical and strategic solutions.
Absolutely. Whether it’s a blog or an e-commerce site, technical issues can hinder search engine visibility.
Ajans360 can identify technical issues on your website by offering a free preliminary analysis service.
Yes. Ajans360 optimizes images, implements lazy loading, and improves speed through format conversion.
Yes. At Ajans360, we analyze errors coming through GSC and implement software solutions.
Indirectly, yes. HTTPS configuration, secure connections, and spam prevention measures fall under technical SEO.
Yes. Issues such as crawl errors and redirect chains make it difficult for search engines to understand your site.
No, the content can remain the same. However, as Ajans360, we also recommend content and technical compatibility. This further enhances performance.
The Technical SEO strategy we developed for Mudurnu Helva optimized the brand’s website to meet search engine expectations while also elevating the user experience to the highest level. Technical infrastructure deficiencies were identified and addressed, resulting in a faster and more accessible site.
During this process, critical steps such as site speed optimization, mobile compatibility improvements, use of correct title tags and meta configurations, URL hierarchy organization, and structured data (schema) markups were implemented. Additionally, server log analyses were conducted to efficiently utilize the crawl budget and ensure search engine bots could crawl the site more effectively.
As a result of regular reporting and analysis, the site’s technical issues were minimized while its organic performance significantly improved. As a result, Mudurnu Helva has become strong, robust, and sustainable in terms of SEO, not only in terms of content but also from a technical perspective.
